why the octopus?
Strength
The octopus is one of the strongest and most feared creatures of the sea. When investing your marketing dollars, it’s important to know you are working with a marcom agency that delivers from a position of strength.
Intelligence
The octopus is considered to be the most intelligent creature in the ocean. Smart marketing involves all facets of a campaign from consumer insight, positioning, great creative and technology. Understanding your brand and your target audience is the first step toward creating successful breakthrough marketing. Be intelligent.
Flexibility
With no bones or vertebrate, the octopus can slip into places creatures half it’s size cannot, giving it greater flexibility. With our virtual staffing model, Red is able to provide the flexibility and access to a enormous pool of global talent.
Adaptability
Able to change colors to match it’s environment, the octopus can disguise itself for an attack or hide for protection. Adapting to the latest economic downturn or business opportunity can be risky if you are not able to adapt quickly. Our model allows us to adjust quickly to any clients needs.
Reach
With its eight tentacles, the octopus has enormous reach, can multitask and hit eight targets at the same time. This reach allows us to be truly media neutral, and with targeted marketing, we can deliver impressive results and a strong ROI.
